Maxine Bédat is the founder and director of New Standard Institute, a think and do tank using data to drive positive change in the fashion industry. She is also the author of the book, UNRAVELED: The Life and Death of a Garment, a Financial Times Book of the Year. Prior to NSI, she co-founded and was the CEO of Zady, a fashion brand and lifestyle destination creating a transparent and sustainable future for the apparel industry. She has been recognized by Fast Company in its Most Creative in Business, Business of Fashion’s BoF 500, and Oprah’s Super Soul 100, for leaders elevating humanity. She received a Juris Doctor from Columbia Law School.